If you’ve heard or read about a
major event in the Twin Cities’
arts, entertainment, non-profit, hospitality, retail, or restaurant scene, chances are good that Peg Roessler helped that story reach your eyes and ears. Peg’s clients have trusted her to communicate their biggest milestones and to launch their most important public relations campaigns.

Sample Projects

Science Museum of Minnesota
Peg helped the Science Museum of Minnesota’s public relations team secure more than $1.8 million in editorial coverage, a publicity value of $5.4 million, in a recent 18-month period. Major publicity campaigns included:
• Dead Sea Scrolls
• Titanic: The Artifact Exhibition
• Star Wars exhibit
• Body Worlds: The Anatomical Exhibition of Real Human Bodies


The Saint Paul Hotel
As the Hotel’s sole publicist, Peg has secured extensive television, radio, print, and online coverage for Hotel events, including:
• Hotel’s celebration of its centennial in 2010
• It’s a Wonderful Life: A Live Radio Play holiday tea and performance
• Children’s and adults’ etiquette classes


Bachman's
Serving as Bachman's sole public relations representative, Peg has generated major television coverage, as well as print and radio coverage for such projects as:
• A new home and gift decor area,
• The 125th anniversary of the company,
• Valentine's Day
• Bachman's seasonal Ideas Houses.
In addition, Peg has worked to book regular TV segments on gardening and home decor trend segments.